diff --git a/superset/config.py b/superset/config.py
index f934e3adedf..2c40c0100df 100644
--- a/superset/config.py
+++ b/superset/config.py
@@ -325,6 +325,10 @@ if not CACHE_DEFAULT_TIMEOUT:
 # permission management
 SILENCE_FAB = True
 
+# The link to a page containing common errors and their resolutions
+# It will be appended at the bottom of sql_lab errors.
+TROUBLESHOOTING_LINK = ""
+
 
 # Integrate external Blueprints to the app by passing them to your
 # configuration. These blueprints will get integrated in the app
diff --git a/superset/sql_lab.py b/superset/sql_lab.py
index aeb71f6b79a..9e885784ebc 100644
--- a/superset/sql_lab.py
+++ b/superset/sql_lab.py
@@ -118,6 +118,10 @@ def execute_sql(
 
     def handle_error(msg):
         """Local method handling error while processing the SQL"""
+        troubleshooting_link = config["TROUBLESHOOTING_LINK"]
+        msg = "Error: {}. You can find common superset errors and their \
+            resolutions at: {}".format(msg, troubleshooting_link) \
+            if troubleshooting_link else msg
         query.error_message = msg
         query.status = QueryStatus.FAILED
         query.tmp_table_name = None